Adsense Clicks for charity?
I’m not sure why Google would even need to clarify this, but I guess it was a frequently asked question…
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“Many publishers have asked if they can place text on their sites which states that all or a portion of the earnings generated through AdSense will be donated to charity or another third party.
While we do appreciate your charitable efforts, this practice is not permitted by our program policies. We want users to click on ads because they are interested in the products or services offered by the advertiser, not because they are interested in supporting a site or a charity. Using this type of language can draw undue attention to the ads, and we aren’t able to verify whether earnings are actually donated to the third-party mentioned on each site. As a result, we don’t allow publishers to offer these types of incentives.
However, please know that once you’ve received your payments, you’re still welcome to use them however you wish - whether it’s donating them to a charity, paying your hosting bills, or treating yourself to a night out on the town. We just ask that you avoid using any language on your site that would directly or indirectly encourage users to click on your ads.”
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Well, that makes sense, doesn’t it?
If you say, “click these ads please… I’ll earn cash” you’re in trouble, and if you say, “click these ads and I’ll donate some of the cash to charity… honest!”, you’re still in trouble.
Don’t ask people click to click on the ads. Don’t click them yourself. Don’t encourage people to click on the ads. Don’t suggest people click on the ads. Don’t incentivize people to click on the ads. Don’t draw attention to the ads. Don’t have any page elements (like drop-down navigation bars) near the ads.
Just put the ads on your pages and leave them. Simple really. 
May 21st, 2007 at 11:32 am
Yeah it’s a bit of a minefield with adsense….there’s also the tricky issue of having images next to the ads. You can’t use the images to even suggest that they have anyting to do with the ads. Never thought about the “charity angle” before though but I can see how that’d be similar to just saying “please click on my ads, I need food and shelter too!”
May 26th, 2007 at 2:18 pm
Sometimes browsers may see your site and read a little bit and think maybe they are not interested and click onto other ads on that page and may find interest in your click ad insted! There is something for everyon if you find maximum avenues for revenues!
May 26th, 2007 at 2:26 pm
If someone is interested in what your site has to offer, you do not have to trick them into clicking on your ads they will do it naturally. Curiosity does not always kill the cat, it may make them as financially fat as a cat!