Rich Schefren’s Attention Age Doctrine

I have to acknowledge marketing genius when I see it… and I see it in this story…

We’re all running around like little worker ants on our Internet businesses… totally overloaded by information spewing forth from the Internet and 10 bajillion Internet marketers continually filling our inboxes… when along comes a report claiming to help us with our attention problems and our inability to focus on blogging, link building, finding JV partners, SEO, product creation, oh heck where was I? ;-)

The genius part lies in the fact that you JUST CAN’T SAY NO to a report which is going to help you with your lack of focus. I mean, what alternative do you have to going and reading it? You could say, “Sorry, I’m too busy”. LOL. Busy doing what… a million other things that are distracting you from getting work done? You could say, “Sorry, I’ve made my massive stack of gold coins and dont need your report”. Well, that would be nice, but I’m guessing not many people can say that. :-)

Here’s where you can read the report. :-)

2 Responses to “Rich Schefren’s Attention Age Doctrine”

  1. Paul Simister Says:
    MyAvatars 0.2

    It’s a great report. Rich Schefren has certainly given the impact of web 2.0 a lot of thought.

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