Archive for February, 2008

Cash Secret Competition

Friday, February 29th, 2008

How would you like to WIN a copy of our upcoming product, “10 Day Cash Secret”?

The winners will be able to start building sites like the one I created that earned cash from free search engine traffic within 10 days!

Find out more by watching this short movie and then answer the simple question by making a comment below…

Get the Flash Player to see this player.

** The competition is now closed. Thanks for all your entries. Linda will now read them all and pick three winners. We’ll announce the winners later today. **

Good Luck! :-)

New Version Of Real Link Finder Is Ready!

Tuesday, February 26th, 2008

Just when you thought it couldn’t get any better! ;-)

With 7,000+ downloads in just over two weeks since launch we got a lot of feedback including almost 300 blog comments at the blog post where I announced the giveaway! We’ve listened closely to that feedback and improved the Real Link Finder and guess what…?

… even the new, improved version is FREE! :-)

Here’s a sneak peek of what’s waiting for you in the improved version…

The ability to keep searching and get more results for your keywords using the “next” button.
The ability to turn off the “nofollow” searching and find blogs that use nofollow.
The keyword(s) you searched for are now highlighted in the preview pane.
The unlock key is now saved to the registry, not to a file, which should help people who had problems installing the previous version.

To get the new version, just visit the download page for Real Link Finder and download the file as you did before.

To install the new version, just uninstall the old version using the “Add/Remove Programs” in your “Control Panel”, then install the new version by extracting it from the zip file, double clicking on “RLF_Setup.exe” and follow the installation process as you did before.

Note, the software will ask for your unlock key, so please make sure you have it ready, or get it emailed to you using our reminder page.

Please leave your comments about the software, or any feedback you’d like to share, below…

A Huge Thank You!

Friday, February 15th, 2008

Linda and myself just wanted to say a huge “thank you” to everyone who made the first few days of the “Real Link Finder” launch such a success…

Get the Flash Player to see this player.

It’s been our pleasure to see so many people enjoying the software and spreading the word about it.

We have already got our coders working on the most requested improvements… stay tuned! :-)

Real Link Finder Builds Massive Momentum

Tuesday, February 12th, 2008

I was delighted to see this quote on Martin Avis’ blog

“You happen to be one of the few Internet Marketers I really trust, and after reading today’s Kickstart you have come up with another little gem. I have already installed and am using Free Link Finder, and it’s a fabulous tool. Thank you for that.”

I’m hoping the guy is actually referring to “Real Link Finder“, or I’ll have egg on my face. :-)

So far there have been mentions from Martin Avis, William Charlwood and Dr Andy Williams as well as several branding requests and lots of positive feedback from happy users of the software.

It’s great to see the positive buzz about the giveaway, and I’m honored to be in the middle of it. We are fast approaching 1,000 downloads since Sunday!

What makes me even happier is that Paul Smithson, creator of XSitePro and a man who knows more about developing software than I ever will just wrote and said…

“For anyone wanting to create a genuine, high quality, inbound long term link strategy it’s something they should definitely have in their arsenal. I loved the fact that it wasn’t a tool designed to spam appropriate blogs, but was designed to make it easier to make genuine and relevant posts that benefit everyone. Excellent!”

Prizes For All… Yes, Everyone… That Means YOU!

Monday, February 11th, 2008

Did you win the $50 prize for guessing the marketer? Who was the mystery marketer? What’s the item you’re guaranteed to receive?

Watch this 59-second movie to find out! :-)

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As mentioned in the movie…

Real Link Finder, your brand new, free, Link Building Software. (already downloaded 500 times and getting rave reviews!)

Michael Cheney’s Confessions of a Marketer.

Desktop Software And Server-Side Scripts Working Together

Sunday, February 10th, 2008

It’s not exactly news that different concepts when brought together can act as more than the sum of their parts.

I saw a great example of that recently when I launched my Real Link Finder software. The software runs on Windows machines using .NET and was created by my desktop programmers as something of value I could give away.

But without the server-side PHP scripts, the software giveaway would not have been much use to me. It was the server-side scripts that delivered the webpages, captured the visitor’s names and email addresses into a MySQL database and posted it to my autoresponder company, issued unlock keys and emailed them to the people who signed up.

The scripts were even smart enough to recognize specific homepage entry URL’s and use that information, along with a cookie, to “brand” the download “on the fly” with customized information depending on who promoted the software.

Of course, when the person unlocking the software used their key, a call was made to my server to check the validity of the key… yet more interaction of desktop software and server-side scripts.

It wasn’t easy to bring together this whole system. The desktop programmers were different to the PHP coders, so there had to be discussions between the two teams as to how and when information was going to be passed between the two. Both sets of coders also had to deliver what I, the marketer, wanted… which often took a few revisions and accomodations.

Now that the system’s up and running, it’s great to get positive feedback from the software users and know that the desktop and server-side systems worked together to deliver the solution to them.

Grab My Free Blog Commenting Tool… Real Link Finder

Sunday, February 10th, 2008

I’m really excited to announce the launch of my “Real Link Finder” software.

It finds “on topic” blog posts where you can make comments and leave “Real” links back to your website… links that counts for link popularity and PageRank.

The reason I call it “Next Generation” is that the software only returns blog posts that already have comments but don’t use “nofollow”.

(”Nofollow” means that any links you leave in comments at the blog won’t pass PageRank. By searching for blog posts that already have comments, and then throwing out the ones that use “nofollow”, Real Link Finder gives you cleaner results than other blog commenting software)

More links = Better search engine rankings = More traffic for you!

And the best part? It’s 100% free. No strings. No painful signup process.

To get your copy of this advanced blog commenting software, click here!

Guess The Marketer And Win $50!

Friday, February 8th, 2008

Watch me and Linda introduce “Guess The Marketer” and play the two audio clips of the “mystery marketer”, then leave your blog comment with who you think the marketer is. I’ll randomly pick a winner from all the correct guesses on Monday and that person will then be able to claim their $50… which will be sent to their PayPal account that day! :-)

Get the Flash Player to see this player.

If you want to play the audio files again… here they are…

Leave your guess in a comment below… and best of luck! :-)

To Write A Top-Quality Newsletter, Study Michael Campbell

Thursday, February 7th, 2008

If you ever want to know how to write a quality newsletter, check out Internet Marketing Secrets by Michael Campbell.

Not only is the content 100% useful, but the newsletter itself makes a great case study for someone wanting to write a newsletter. Check out the headlines in the latest issue…


1) Traffic Generation Experts Part 1
2) Why the Best Meat is in the Tail
3) SEO Tools for the Firefox Browser
4) Benefits of “Jiggling” the Web

Did you notice how they’ve been cleverly crafted to make you want to read the whole newsletter? Did you also notice the SEO aspects, so that when the newsletter goes online it has a good chance of ranking for “traffic generation”, “traffic generation experts”, “SEO tools”, “SEO tools firefox”?

Michael then has a lead piece where he mentions the audio part of the newsletter (available here and also on iTunes.) So, not only are his subscribers getting a text version, but also audio content. Presumably that means subscribers are finding Michael’s audios on iTunes and other places (podcast directories?) and he’s gaining new subscribers from those sources.

After the audio section, Michael crafts an affiliate promotion. If you’ve ever wondered how to pre-sell and give content at the same time (not an easy task!), check this out…


The Best Meat is in the Tail

(Quality headline. Invokes interest and is amusing)

I’ve been saying it for years… in 1999 I told you to focus your sites on product makes and model numbers. In 2001 I told you to go either ahead or behind the retail curve. (It’s called the Long Tail now.)

(Establishes how long Michael has been teaching Internet marketing to his audience)

In 2003, I told you how to build mininets out of thematically related sites. I showed you how to link the sites together. I also diagramed the first ever thematic internal linking structure.

“Start with a generic home page, link it to targeted category pages, which link to highly focused make and model number pages.” (Which – depending on who borrowed the idea – are now called virtual real estate, spokes and nodes, themeing, silos or pyramids.)

In 2005 I told you to build landing pages for PPC ads. To target “buying phrases” like “nokia n80 lithium battery” and avoid the generic terms like, “cell phone.”

(Highlights how Michael has been on the “cutting edge” of Internet marketing and usually ahead of the curve, for many years.)

There was one student who listened to everything I said. Look at this testimonial he sent me back in 2004.

“Mininets and have been responsible for an explosion in my online revenue. It’s really about site building, cross linking, and monetization. Your ebook put me over the edge and synthesized that for me.” **this testimonial for Michael re-emphasises how he’s the “authority figure” in this context**

You probably never heard of my student because – like most good students – he stayed under the radar, quietly building a successful web empire. He went from humble beginnings to become a Jedi Master of marketing. And he does very well for himself. His name is Dave Tropeano.

(Strongly positive introduction of “student”.)

Now Dave is sharing what he has learned. A true character trait of success. Having enough abundance and confidence that he’s willing to share his wisdom in a new affiliate training system called, “Long Tail Cash.”

(Endorsement of the “student” by the “teacher”.)

Recently Dave told me, “The original inspiration for my course and my approach to affiliate marketing comes from Clickin it Rich. It tries to be a successor to your ebooks.”

“It’s a basic plan for people to follow, by marketing vendors, makes and model numbers. I’ve had great success with this and owe a lot of it, to my years of reading your newsletter and listening to your advice.”

That pretty much sums it up. I’ve watched the videos Dave produced, and they are certainly “inspired” by my ebooks Clickin’ it Rich (CIR) and Revenge of the Mininet (REV). If I had rewritten them in 2008… that’s probably what they’d look like.

(The killer point… Michael endorses the product and says it’s what he would have written. The credibility and authority he just built up now transfers to the product he’s endorsing.)

So if you liked my works, and were looking for the modern equivalent of them, then take it from Dave Tropeano, the student who became a master, that is willing to share all he has learned.

Long Tail Cash is the best affiliate marketing course you can get right now. So if you want to learn affiliate marketing, invest in yourself, invest in this knowledge. Slather it into your brain. For an investment in yourself always pays the highest dividends.

Learn Affiliate Marketing

There’s further quality content in “3) SEO Tools for the Firefox Browser” and “4) Benefits of “Jiggling” the Web”. The latter, especially, gives some quality tips for how to use Web2.0 properties to get rapid links and search engine indexing. I love how he calls his technique, “Bleached white hat for my stuff… a little “beige” for the others”.

Michael is now using a hybrid system of his own written content married with the audio section where he interviews other marketers about different aspects of Internet marketing. For meontization, he blends both “sponsored ads” and an “advertorial” into the written newsletter seamlessly.

Simply an excellent example of how to write a top-quality newsletter.

How Much Is An Exclusive “Guru” Mailout Worth?

Wednesday, February 6th, 2008

Check out Michael Cheney’s current auction for a review/promotion of a website of your choice. The current bidding has reached $1,100 to get your website reviewed by Michael and the video promoted to his list of 60,000 people next week.

Ever wondered why people build email lists, or say “the money’s in the list”? Now you know. Just one auction per week, at $1,000 each, would earn Michael $52,000 per year for making one movie a week. :-)

(the auction ends Friday, so if you want to bid, get a move on!)