Can You Get Top Search Engine Rankings By Themeing?
Top-class Internet marketer, Dr Andy Williams, has released another of his excellent theme reports. You can download the latest PDF here.
In his reports, Dr Andy tries to illustrate how “themeing” pages can improve their SEO scores. If you’re wondering what “themeing” is, it’s the way Dr Andy describes Latent Semantic Indexing… the ability to work out what a page is about based on other words on the page. For example, if a page contains the word Apple and also “fruit, tree, pear, orchard” then the page is about apples, the fruit, not Apple the computer maker.
Dr Andy thinks that the more theme words you have on your pages, the better they will rank. His KRA Pro software will go out onto the Internet and create a list of keywords for any niche you want to analyze so that you can be sure to include as many theme words as possible in your articles.
Intuitively, this all makes sense. In the old days search engines looked at the keyword density of any given keyword on a page, which led to keyword stuffing as people just repeated the words “home business” (or whatever) as many times as was required to get the optimum density and gain first page rankings.
Now, the search engines are much smarter, and it makes sense that they also look at the presence, absence and density of related keywords to determine which pages are the best match for any given search phrase.
Of course, in this debate we’re only looking at on-page words, and search engines (especially Google) also count the number of links into a page and the relevant weighting of those links (also know as PageRank).
When he creates his reports, Dr Andy can’t eliminate the PageRank factor from his calculations, so they are more like indicators of preferential ranking for well themed pages rather than any conclusive proof.
I suggest you download the free report (no opt-in required, it’s hosted on my server) and see for yourself. Does themeing make a big difference to search engine rankings? What has your experience been?
August 8th, 2008 at 7:54 pm
I have never heard of the term “theming” before. But I have heard of using certain keywords on different pages to help with the SEO. I downloaded the report, and might look into giving something like this a try.
September 1st, 2008 at 3:23 pm
thank you for pointing out this PDF and this technique; i already wondered if it was a good thing to build around one keyword with ‘related neighbours’. It makes sense for it is all pointing out more relevancy to the actual subject. So a thought gets to be a truth here, thats very nice
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September 4th, 2008 at 7:04 pm
Theming is just another term which i believe it works the same as SEO copywriting. We write a page to relate the best content with regards to the targeted keywords to the search engine robots. Singapore Internet Marketing