In my new ebook, “Top Linking Secrets“, I say that getting too many links to a new site can stop it from ranking well in the search engines.
Then I got Duncan Carver’s latest newsletter saying, LINK BUILDING MISCONCEPTION 1: “Adding Too Many Links to a Website Too Quickly Will Get That Website Penalized or Banned…”
Duncan writes…
“This is the one of the most common misconceptions that I come across and it has been generated entirely by the blind leading the blind (or perhaps a better way to put it would be the misinformed leading the uninformed – thus creating a viscous self propagating cycle spread via SEO and marketing related discussion forums).”
OK, this looks bad. I respect Duncan and his opinion about building links, but if he disagrees with what I wrote in my ebook, we’re going to have to have a “friendly” discussion!
Fortunately, we avoided duelling at dawn when I read the full article and found this caveat…
“Having said all of that, and this is very important, there is an exception to this myth. Here it is… “Adding too many incoming links to A VERY NEW website too quickly… could potentially… see that website receive some temporary penalty“”
And that is basically what I say in Top Linking Secrets… along with many other link-building tips.