Comments for Internet Marketing Strategies and Marketing Tips by Neil Shearing

Comment on Google Killing Keyword Tracking by Robert Boyd

Robert Boyd — Thu, 10 Nov 2011 17:01:00 +0000

Google can’t stop the little guy who truly has the “Law of Attraction” on his side, there is a way around everything that Google does as well. Karma has a way of biting those that try to harm the innocent and if Google is not carefull a user friendly search engine that promotes itself as such will rise and slap them back into submition, pun intended. I’m with the gentleman who stated, “I have been blogging for a long time and I’m ready for everything.”

Comment on Google Killing Keyword Tracking by igor Griffiths

igor Griffiths — Tue, 08 Nov 2011 19:51:12 +0000

Hi Neil

Great heads up but not really something that surprises me as I have noticed over the last few months a change in Google’s postioning of its products to a more monetised place. If you spend money with them then you now get more obvious preferential treatment.

With Google plus the circle is complete, they have all the tools and the social media site to ensure there is no need to ever venture too far from their world.

I wrote about the relationship that we as marketers need to adopt with Google, we are their suppliers and as such, need to ensure we are supplying a quality product, unfortunately far too many focus on the seo and forget about what our customer wants, ie Google.

igor Griffiths

Comment on Google Killing Keyword Tracking by Richard Hargreaves

Richard Hargreaves — Sat, 05 Nov 2011 06:44:16 +0000

Hi Neil

Yes, I noticed a few days ago that the Google US search engine is now searching with https in the browser address bar. Has this got to do with what you are talking about?

Google Australia, and Google UK are still using an unsecured http address though. I guess they will be next.

-Richard

Comment on Google Killing Keyword Tracking by Mark Antony

Mark Antony — Fri, 04 Nov 2011 18:54:56 +0000

Thanks for the warning Neil. Many never recovered from last years change to SEO, it halved my traffic. I guess it all comes down to Adwords as far as Google are concerned.

Comment on Google Killing Keyword Tracking by Graham in UK

Graham in UK — Fri, 04 Nov 2011 18:49:30 +0000

Hi Neil
“More Confusion for the Masses”!!
I sometimes laugh at my web logs when I see what they have entered as ‘keywords’. Unbelieable sometimes, I wonder how the search-engines manage to get them to the right page.
I also find it strange that I’m in the no1 position for a few weeks or more in the top 3 S.E. then the following week Google gives me a position 0 – doesn’t make any sense to me at all? I think they are a law unto themselves and we just have to go with it.
Paid search? – don’t make me laugh!

Comment on Google Killing Keyword Tracking by Alex

Alex — Fri, 04 Nov 2011 14:59:00 +0000

Horribly transparent ploy to sell Adwords; speaks volumes about the type of company Gooogle has become. But regardless, the traffic will still be there

Comment on Google Killing Keyword Tracking by Mike Myklin

Mike Myklin — Fri, 04 Nov 2011 14:09:17 +0000

Infoseek and AltaVista … wow! Now those names send me back! How much it has all changed (yet remained the same) since we started a decade ago.

Comment on Google Killing Keyword Tracking by John Corrick

John Corrick — Fri, 04 Nov 2011 12:50:52 +0000

Anything Google is doing is purely driven by profit for Google, not privacy. To believe otherwise is foolish. True privacy means that data is hidden from all and does not make exceptions for those that Google receives money or benefit from.

This is a volatile time when internet development is going ahead in leaps and bounds and the face of the web about to change forever. Competition is increasing for Google and now more than anytime during internet history, maintaining market share and loyalty for Google will be more critical than ever. Google would do well to remember this and think who, what sector and how many will be alienated by their decisions.

Comment on Google Killing Keyword Tracking by Bryan

Bryan — Fri, 04 Nov 2011 12:12:56 +0000

This looks like an excellent opportunity for facebook to step into the void google are creating.
They combine the keyword and demographics for a more stable and affordable PPC to the sites that reside on facebook at a much lower price.

If they could monitor the number of refunds and warrior reviews on these promotions then they could weed out and protect people from wasting there time and money.

The guru season is long gone.

Comment on Google Killing Keyword Tracking by Charlie

Charlie — Fri, 04 Nov 2011 11:13:09 +0000

Hello Neil
If the worst was to happen and G switched all searches to the secure system, then as IMers we should continue to THINK OUTSIDE OF THE BOX

One idea would be to simply ask the visitor how they landed on your website, you could sweeten it up by placing an Aweber form on the page, which stated for example:

“We are constantly striving to ensure your visits to “yourwebsite” are both enjoyable and beneficial for you. We are currently analysing our metrics and hope you could spare us a couple of minutes of your time, by filling the form below.
Simply place the search term you entered in Google in box1. So we can reward you for your time, we would love to send you “niche ebook/video etc” so please also place your name and email in the other boxes, so we can send you your gift. Thanks…

So you get your search term and a bonus opt-in…